Congratulations. You've done it. You've created your own creative direction. You, you did that. I've taught you how to brand your space by this stage. You've got everything in your armory to go kit out your projects, regardless of what they are in your brand. Look and feel with confidence. But there's just something that I need you to know.

I need to hear this. Okay. Branding is about evolution. It's not about standing. Still, always take the time to review those boards, get rid of any ideas that are old, putting any ideas that you see, that you could capture the creativity. Never feel afraid to evolve it. I want to see you evolve it, but always, always remember those brand values and stick to them like glue.

And that's where the opportunities will come from. I'm so proud of you for doing this process. I've done this process. We have so many incredible investors all over the UK. And from the bottom of my heart, I genuinely believe that we are together redesigning the property industry, and let's be honest, that needed to happen.

And just remember the analogy about small acorns. You do this, you go out, you design better, you follow these processes in your local area, and there'll be other people that see that respect that want to do a better job. And that has a really positive knock on. So well done from me, honestly, for doing this process.

If ever you lose track or lose sight, just go back to those boards. You've spent the time and the effort to get them to where they need to be. They've got all of your creative ideas and all of your creative direction. That is completely. Bespoke to you so never, ever lose sight of them. And I cannot wait to see you put it into action.

So well done from me.

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